Thursday, 31 January 2013

Digipak Development

This is an update on our digipak development. In our research we looked at steel wool photography for our album artwork and this is the outcome of our group acting upon our research.

From Matt Dickinson's Blog




Here are some photos we achieved when we tried it out for the first time on an empty road. Disclaimer; we had permission from the local police. To achieve the ball sort of shape when we set the steel wool on fire we slowly rotated in a ball spinning the wool around us. 

This also meant that we didn't stay in one place at one time which produced a small blur in the middle so you cant actually see someone distinctively in some. 












I then put into photoshop to have a playaround with some colour correction as i personally didn't like the orange red coloured tone in the background. I trimmed the sides a little to try and centre the "ball of light". I then increased the exposure and contrast a little to bring out the light trails even further. Finally i then added a few gradient maps under different blending options to produce a more neon green photo and produced this. 


Seen as an album cover was out of the question as we didnt have any relevant footage to use as in the music video, instead of scrapping the unique idea and using the photo for the actual CD. CD artwork is very an important factor the advertising and packaging. Two Cd's to the left show an example of CD art. Although it isn't the most important part of the CD is the artwork is memorable or unique it can reinforce a sense of brand identity and reinforce this house style of randomness. 

Although it doesn't fit the music video at the moment it may look good if the light ball centre's in the hole of the CD so the light trails from the spark revolve around it.

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